August 2020 ISSUE

Yes, Hybrids Still Matter
Hybrids—mild, full and plug-in—are likely to continue to be important as the automotive industry makes the transition to full electrification. An examination in three parts.
#Ford #BMW #GeneralMotors
FEATURES
Sales3 Things with Danny Shapiro, Cheryl Thompson, and Stephanie Brinley
Three people. Three topics. Infinite insights.Batteries
Inside Audi e-tron’s Battery
Everyone wants range and quick charging capability. Audi brings it—through a clever cooling system
Composites
McLaren Taking Out More Mass
Supercar builder uses everything from composites to titanium to lighten vehicles.
IoT (Internet of Things)
Nissan Manufacturing Wish List
What are the sorts of things that people at Nissan North American manufacturing ops are looking for?
Finishing
Seven Cool Tools
Increase operational productivity with these new developments
Marketing
Sheryl Connelly Looks Toward the Future
While no one knows what the future will bring, as Sheryl Connelly explains, it is better to anticipate what might happen than to be blindsided if you don’t.
Interior
Taisuke Nakamura and Infiniti Design
The company is now 30 years old. As it goes into its next 30, Taisuke Nakamura is leading the design challenge.
Design
The Steering Wheel: How Did We Get Here?
Six key Mercedes steering wheel designs of the past bring us to its all-new design for 2021.
Hybrid
Yes, Hybrids Still Matter
Hybrids—mild, full and plug-in—are likely to continue to be important as the automotive industry makes the transition to full electrification. An examination in three parts.
Steve
Plumb:
Stops and Starts on the Road to Autonomy
Gary
S. Vasilash:
What’s Next. A Year of Change in Automotive.
Paul
Eichenberg:
Here Comes Private Equity!