NAIAS Meets PLM
(Photo courtesy NAIAS)
What you’re looking at is the opening day crowd at the 2010 North American International Auto Show. With marques from Acura to Volvo, there were cars galore for the people to ogle or tire kick or both.
Word from Siemens PLM Software is that its technology “enabled the development of more than 90 percent of the vehicles” on display at NAIAS. Which is a whole lot of vehicles.
To this point, a quote from Joe Barkai, practice director, Product Lifecycle Strategies, IDC Manufacturing Insights: “In looking at the automotive market, PLM technology is much more than design. Yes, design is part of PLM software’s role, but it doesn’t include digital manufacturing and product data management, which are the two most influential, cost-saving areas for the automotive industry moving forward.”
(And speaking of digital manufacturing, Siemens PLM has just launched Tecnomatix 9.1 software, which includes the capability of modeling with Chinese anthropomorphic data, for operations in that country.)