Proof the Recession Is Over
If you have any doubt that the global economy is gaining legs, know that Rolls-Royce, which announced record sales for the first half of 2014 (and noted that it is the leader in the segment of “motor cars selling above Euros 200,000 net”), confirmed that it is developing a new Rolls, another to put in the proverbial multi-car garage, joining the Phantom, Ghost and Wraith in its lineup. Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, described it by saying, “We are currently developing an exciting and thoroughly contemporary interpretation of a pinnacle drophead tourer which will introduce even more discerning men and women to Rolls-Royce ownership.”
The new car is to be available in 2016.
Incidentally, in 2013 Rolls-Royce had record-setting global sales.
It delivered 3,630 vehicles.
Well, they are, after all, hand-crafted.
Have economies of scale come to the production of automotive parts with carbon fiber materials?
Customers want quieter vehicles. They also want cars and trucks that have better fuel economy. Until now, the two goals were mutually exclusive because making a vehicle quieter meant adding more layers of heavy insulating materials.
Although the common wisdom has it that crossovers and SUVs have limitless growth opportunities, maybe the folks at Chevrolet have discerned something that indicates that there’s still something called economic gravity.