Audi e-tron to Get September Reveal
Audi AG will take the wraps off its first electric vehicle, the all-new e-tron crossover, on Sept. 17 in San Francisco.
The carmaker intended to unveil the e-tron Aug. 30 in Brussels. Those plans were scrapped last month due to “organizational reasons” likely stemming from the arrest of CEO Rupert Stadler on suspicion of impeding an investigation into Volkswagen AG’s diesel emission cheating scandal.
Sales of the e-tron are due to start later this year in Europe and early next year in the U.S. The carmaker began taking deposits from prospective European buyers earlier this year and will open reservations for U.S. customers in September.
The pickup-truck segment in the U.S. market is somewhat like the vehicles themselves: big.
Chinese electric-car startup Nio Inc. is forming a manufacturing joint venture with Beijing E-Town International Investment and Development Co., which is investing 10 billion yuan ($1.5 billion) in the business.
Chrysler pioneered the modern-day minivan more than 30 years ago and has been refining and improving that type of vehicle ever since.