| 11:48 AM EST

Bosch Invests in DeepMap Startup

#Google #Bosch #Apple


Facebook Share Icon LinkedIn Share Icon Twitter Share Icon Share by EMail icon Print Icon

Robert Bosch GmbH has made an unspecified investment in DeepMap Inc., a Palo Alto, Calif.-based startup specializing in mapping technologies for autonomous vehicles.

DeepMap says its approach allows companies to create customized high-definition maps with different characteristics and data structures that can be continuously updated on a real-time basis. Teaming inputs from onboard lidar, radar and other sensors with stored cloud-based data, DeepMap can pinpoint a vehicle’s location down to the centimeter level and identify lane position, drivable areas, crosswalks, signs, traffic signals and restrictions.

Data can be captured, updated and shared by consumer vehicles equipped with the technology rather than relying on collection by dedicated survey fleets. This allows for a less expensive scalable approach, according to DeepMap.

The company was founded in early 2016 by CEO James Wu and Chief Technology Officer Mark Wheeler, both of whom previously helped develop Google Maps. DeepMap’s 75-member team also includes veterans of Apple Maps, Google Earth and Baidu’s HD Map program.

Bosch has been developing HD maps with several partners over the last few years, including Here, Tetravue and TomTom.


  • Rage Against the Machine

    There have been more than 20 reported attacks against Waymo’s self-driving fleet in Chandler, Ariz., since the company began testing the technology on public roads there two years ago.

  • Toyota’s e-Commerce/Mobility Platform

    Akio Toyoda, president of Toyota Motor Corp., said at CES today that his goal is to transform Toyota from being a car company to becoming a mobility company.

  • Auto Interiors in an Autonomous World

    The auto industry’s transition to self-driving cars will bring a huge change in the way vehicle interiors are designed, says Adient’s Nicholas Petouhoff.