MARKETING

Marketing

XPeng and NIO: Their Approaches to the Market

Although their sales numbers are far from enormous, their strategies may provide huge growth opportunities

Marketing

The Jaguar XE Is Dead; Long Live the E-Pace

Ongoing shift to crossovers cited for the demise of the luxury brand’s entry-level car
#Jaguar

Marketing

Simon Sproule Has Forgotten More About Auto Than Many Experts Know

With a CV like his, there is a depth of knowledge not readily matched.
#people #autolineafterhours #Fisker

Marketing

Redesigned Hyundai Tucson Breaks Cover

4th-Gen crossover boasts bold design, hybrid option, more tech
#asia #Hyundai

Marketing

Renault Adopts Brand-Centric Structure, Adds New Mobility Unit

Plan aims to boost profits, reduce volumes
#Renault

Economics

Sheryl Connelly Looks Toward the Future

While no one knows what the future will bring, as Sheryl Connelly explains, it is better to anticipate what might happen than to be blindsided if you don’t.
#Ford #people

Marketing

Rivian Targets Mid-2021 Launch

Pilot production begins at former Mitsubishi plant
#Amazon #Rivian

Marketing

New Genesis Models Delayed Until Fall

EPA certification pushed back due to COVID-19
#Hyundai #covid-19

Sales

Mitsubishi Updates Lineup, Adds Tech

Next-gen Outlander leads the way
#Mitsubishi #Nissan #Renault

Marketing

J.D. Power APEAL: What Do Customers Like?

If the Initial Quality Study (IQS) is about issues customers have after three months of ownership, the Automotive Performance, Execution and Layout (APEAL) study is about what they like. Really like
#Dodge #BMW #Apple