MARKETING

EDAG's Schulte on Model Proliferation

Powertrains, “regional” vehicles to drive diversification

Bill Hampton
Editor-in-Chief, AutoBeat Daily

SEAT Goes for Colorful Camo

Rather than the standard black-and-white used to camouflage vehicles under development, SEAT celebrates its Catalan roots

A New Term to Get Used to: “Disownership”

The way people are going to get transportation is changing the world over. Get ready for it.
#AlfaRomeo #Tesla #Amazon

How To Thrive in the Automotive Downturn

As global markets start to slow, automotive companies must realize that technology disruption makes this downturn fundamentally different – and thriving requires a new approach.

Freudenberg Takes on Electrification

Freudenberg Group is adjusting its automotive operations as carmakers turn to electrification, notes Matthew Chapman, vice president of sales and marketing for the company’s e-Mobility business.
#FreudenbergGroup

NADA Forecasting Sales of 16.8-million New Cars, Light Trucks in 2019 Sales

According to the National Automobile Dealers Association’s senior economist Patrick Manzi, “We’re forecasting sales of 16.8-million new cars and light trucks in 2019.”
#Ford #Toyota #Dodge

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Car Buyers Want a No-Touch Experience

Online tools and video chats challenge the new-car showroom
#dealers

Tracking the Experience of Returning to Work

Helping companies track employee concerns about returning to work
#facilities

Detroit Cancels 2020 Auto Show

The NAIAS venue will become a temporary hospital for Michigan’s rising number of coronavirus victims.
#facilities #Ford #Chrysler

CAR’s MBS Conference Goes Online

Online format offers lower price, greater accessibility, more flexibility

Coronavirus Auto Industry Roundup: May 29

Production grows unevenly in U.S., Europe
#asia #europe #Ford

Coronavirus Auto Industry Roundup: May 25

Production snags, sales trends roil the auto industry
#Audi #Chevrolet #Chrysler

Cadillac Delays EV Debut, Citing Virus Outbreak

Cadillac Lyriq crossover awaits its closeup
#Cadillac #GeneralMotors

Cars Keep Getting More Reliable

The J.D. Power Vehicle Dependability Study proves cars are more dependable than ever, even though they also keep getting more complicated.
#BMW #Buick #Cadillac

Nikola Reveals Electric Pickup Plans

Nikola jumps into a crowded electric pickup truck market
#Nikola #Rivian #Tesla

LMC Auto’s Jeff Schuster on the Industry

When it comes to how the automotive market is doing—and how it is likely to do—you’d be hard-pressed to find someone who knows more than Jeff Schuster
#Mazda #Infiniti #tech

Ford and Yakima: What This Means

Until model year 2010 Ford offered the Bronco, Explorer, Expedition, and Excursion vehicles with an Eddie Bauer trim package. But that’s so early 21st century.*
#oem #Ford #Google

Nissan Helping National Parks: Trucks Like Trees

“Calling All TITANS” is a marketing initiative that Nissan created last fall to organize an affinity group among owners of the Titan pickup.
#oem #Nissan #sustainability